hello
Dad of Fred & Ella
Gooner
Av Geek
& Chief Creative Officer
A Cannes Lions and D&AD Yellow pencil-winning Chief Creative Officer who runs creative departments and sets creative visions for global brands, currently European CCO @ PepsiCo, including the European in-house creative agency Sips & Bites.
One guiding belief: Human together.
Lead through human ideas, human relationships and human insights.
Building agencies, leading agencies and growing brands is what I do. No matter the challenge.
Recognition
〰️
Recognition 〰️
🚨 CAMPAIGN IN-HOUSE CREATIVE AGENCY OF THE YEAR 2024 - Sips & Bites.
🚨 Campaign creative leader of the year 2024 FINALIST - Matt Watson.
🦁 3 Cannes Lions - 2 silver and 1 bronze and 6 shortlists
✏️ 4 D&AD Pencils, including the yellow pencil
🏆 6 Clios - 2 Gold, 2 Silver and 2 Bronze
🇪🇺 3 Eurobest, including 1 gold
🥁 Grand Prix Drum award and 5 Gold Drum awards
⭕️ 7 Creative Circle Golds
🏆 4 Campaign Big awards
🏆 3 LIAs, including 1 gold, 1 Silver and 1 Bronze
and
4th most creative in-house agency in the world by D&AD 2024
10th most creative agency in the UK by Cannes Lions 2024
Beyond the day to day
〰️
Beyond the day to day 〰️
Keynote Speaker
Brixton Finishing School mentor
LIA Liasons Mentor
BIMA Creative Council
Email
mattwatson41@gmail.com
Phone
+44 07920425909
A few brilliant brands I have worked with: